3rd Annual Strategic Internal Communications for Health Care

Learn how the University of Maryland Medical Center tripled the amount of blood collected from employees over a five-year period, the communication strategies that made this possible, and how you can put these strategies to work to benefit all of your employee communication efforts. Their blood drive results generated about $500,000 in new cost savings a year, and they accomplished this with a limited budget and two people in their department spending no more than 10% of their time on blood drives.

After this session, you will walk away wth tactics to improve your employee communications, including:

• Tips and ideas to make your blood drives more successful and how to use these ideas across multiple hospital events
• Ideas on how to create a team of employee “ambassadors” and put them to work to help this and other employee communication projects
• An Objective for carrying the spirit and energy from your blood drives, and donors, into other aspects of employee communications

Chris Lindsley, Senior Director of System Internal Communications